CAPITOL CREDIT UNION CASE STUDY
Transforming the in-branch experience.


The Story
Capitol Credit Union was on a mission to reduce costs, migrate transactions to more efficient channels, and enhance the client experience. Located in a city where the community is quickly shifting toward younger generations and becoming a worldwide hub for technological innovation, the need to change was imminent.
Their first step in achieving their goals included adopting a more retail-friendly Universal Associate Model in their Austin, TX branch. And technology was a massive part of Capitol Credit Union’s strategy to driving this convenience for its members.
The Results
Kinective worked with the Capitol CU project team to incorporate tools and software to achieve its goal of transforming the old branch into a new retail-friendly branch environment that offers an elite member experience. After remodeling the branch and installing a flexible workstation, they established a more retail-friendly environment and opened the floor plan for an easy transition to the Universal Associate Model.
Capitol CU invested in a NEXT self-service machine, which is core-integrated through GENIX to offer self-service, assisted-service, and full-service capable of completing almost every teller transaction. It comes complete with tablets that pair perfectly with NOMADIX, which is Kinective’s tablet-based teller interface. NOMADIX is transforming the in-branch experience by removing physical transaction barriers and creating more retail-friendly client interactions. This new technology and software allow associates to focus on selling, not transacting. And now, what used to take 2 FTEs takes .5 of one.
Products Used

Branch Workflow
Download the Capitol CU case study.
